Decentraland and the Sandbox are gaining significant interest as Web3, NFTs and metaverse hype have increased exponentially in recent years. The launch of a Mega City’ was announced Wednesday by The Sandbox, an Animoca Brands affiliate and blockchain metaverse that uses non-fungible tokens (NFTs) technology. According to the announcement, the firm has established various partnerships in Hong Kong. The metaverse region will be ‘a new cultural center’.

The Sandbox reveals that it has partnered with Adrian Cheng (CEO of New World Development in Hong Kong), founder of K11 and Chow Tai Fook’s executive director. Cheng’s XL Estate, which is 24 x 24, LANDs, will be featured in the blockchain virtual world. It aims to become an ‘innovation hub for Mega City. The GBA Pavilion, which showcases creativity and tech wonders, will be a landmark. Cheng’s GBA Companies can also offer special experiences such as ‘entertainment [and] unique NFTs.

Stars like Stephen Fung, director of The Sandbox, and Shu Qi, actress, plan to show exclusive NFTs. The announcement states that The Sandbox plans to create a district in Mega City that will highlight their love of art and culture. Metaverse fans and The Sandbox users can also purchase land adjacent to Mega City. The Sandbox announced the sale of land adjacent to Mega City. Mega City is the announcement by blockchain virtual world startup:

The Sandbox will celebrate their new partners by launching a new LAND sales on January 13, 2022. This will allow players to buy lands near the LANDs of these partners.

Blockchain firm collaborates with 165 partners

The project’s native token sandbox, SAND, has lost more than 7% this week, but SAND has seen a 6% increase in the last two weeks. SAND’s year-to-date performance against the U.S. Dollar shows a 13,785% increase. SAND currently has a market value of $5 billion and global trade volume of $672 million. The Sandbox Marketplace is the most popular NFT marketplace worldwide, with $15.94m in annual sales.

The Sandbox virtual map shows the details of the company’s upcoming land sales. According to The Sandbox, premium land will be made available with NFTs and the possibility of hosting events. The Sandbox announced that it had acquired 165 partners, including the South China Morning Post PWC Hong and Care Bears Atari, Cryptokitties Adidas, Snoop Dogg and The Walking Dead.